ITT Sheraton Hotel and Towers & ITT Sheraton Manhattan

The signage and graphic programs for both hotels were developed simultaneously, establishing a unified brand image, yet respecting the architecture of each hotel.

While the Sheraton Hotel and Towers signage draws on the marble finishes of its interiors, the Sheraton Manhattan borrows the Art Deco details of its facade for attachments.

  • Wall in the ITT Sheraton Hotel and Towers and ITT Sheraton Manhattan
  • decorations part of the ITT Sheraton Hotel branding and visual identity | CRA Graphic Design
  • Concierge panel signage part of the ITT Sheraton Hotel branding and visual identity | CRA Graphic Design
  • Wayfinding signage part of the ITT Sheraton Hotel branding, visual identity and sign system program | CRA Graphic Design
  • Map part of the ITT Sheraton Hotel branding, visual identity and wayfinding program | CRA Graphic Design
  • Menus and match boxes part of the ITT Sheraton Hotel branding and visual identity program | CRA Graphic Design
  • Panel part of the ITT Sheraton Hotel branding and visual identity program | CRA Graphic Design

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